MarketINTEL: Optimizing Field Detailing
Polaris Analytics' premier service, MarketINTEL, helps market-leading brands use Open Payments data for business planning, including HCP targeting and relationship development.
Developing data-enabled field operations is of great importance. Polaris is partnering with field teams to deliver quality-controlled, actionable metrics to:
- Ensure sales representatives know when their key accounts will be in office for high quality engagements
- Provide field teams with insights into competitor relationships and interactions with key accounts
Learn more about Polaris' field sales analytics by reading a real-world MarketINTEL Use Case, Optimizing Field Detailing.