Actionable Insights for Strategic Growth and Operational Efficiency
Polaris Analytics' premier service, MarketINTEL, helps market-leading brands use Open Payments data for business planning, including HCP targeting and relationship development.
MarketINTEL Reports focus on our clients’ therapeutic area competitive landscape, providing critical information and actionable advice.
MarketINTEL Reports aren’t one-size-fits-all dashboards. They are customized business intelligence analyses that provide strategic value for well-defined business goals. Past Reports have included:
- Optimizing speaker bureau size, composition, travel approach, and program frequency
- Speaker brand exclusivity analysis
- Mapping competitor KOL relationships, consulting payments, and business activities
- Developing territory-specific tools and metrics to support sales teams’ account engagement strategies